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Associated and LRP Break up Split

Team Associated and LRP to Work Separately

Associated and LRP Break up Split

Team Associated has imported and worked with German company LRP for years. That has now ended and LRP America will be servicing America starting the first of September.

Read the full press release from LRP below-

“Lake Forest, CA & Schorndorf, Germany, July 24, 2013 – Top radio control brands, Associated Electrics, Inc. and LRP electronic GmbH, announced jointly today that Associated will no longer be selling and servicing the LRP brand in North America.

Associated has supported the LRP brand in North America for over 18 years and the two brands have achieved great success with many IFMAR World Championships together during this partnership. With both brands expanding and their respective product lines overlapping, both sides felt the timing was right to work independently, but still continue a racing partnership.

Associated will now fully focus on developing and promoting the Reedy brand in all markets. Reedy develops products in the electric motor, nitro engine, battery, charger and speed control categories.

LRP will expand its presence in North America by establishing LRP America, Inc. in Southern California. LRP America will provide marketing, service, and race support for a broadened product range in North America. LRP America will begin serving North America on September 1, 2013.”

So there you have it folks, expect more Reedy branded products from Team Associated, and some cool new gear from LRP America.

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Posted by in Industry News, LRP, Team Associated on Wednesday, July 24th, 2013 at 11:36 am

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